Thursday, May 16, 2019
Satisfying all stakeholders when the business is competing in mature Essay - 2
Satisfying all stakeholders when the business is competing in full-blown intersection marts is difficult. Discuss - Essay ExampleTherefore, the forethought should ensure that the business is making profits all done the year. This is not an easy task especially when a firm is in the mature competition stage. In this stage, all the competitors have schematic markets. They are all struggling to get an extra market to balloon their operational sphere (Neale and Haslam, 1994120). Since the stakeholders have entrusted the management to deal with the business, they will only require satisfactory pull up stakess. As such, most of the managers have to develop strategies that will break on the overall business performance. In umpteen developed countries, many businesses have been in the market for a long time. Therefore, they have firmly established their business links. This leaves a mature competitory market. In such a market, most of the industries fight for a low margin that is no t aligned to a certain product. Therefore, they have to be convincing seemly to attract such a market. For example, close to 80 percent of the industries in the United States are already in the mature market bracket. Therefore, they have to compete in ensuring they develop a wider market niche. This could be rather indulging as all of them are utilising varying strategies. Impressing stakeholders in a mature competitive environment is a hard task especially when the demand for the product is saturated. This is as a result of too much supply from a large number of manufacturers and industries, thereby making the market saturated. As such, the demand for the products only increases in negligible proportions. In some situations, the demand for products in this market slow declines, which reflects a similar record in the sales of individual companies. In such an instance, the industry or firm should look for ways of attracting customers from the saturated market, who are already allie d to specific products. Therefore, they have to much convince the market to start using their products and abandon the other(a)s from the competitors. This is harder as compared to approaching a new market that does not have any experience in using product of such nature. A mature market has industries and firms that have a considerable financial muscle. Therefore, investing in emergent technologies can chalk up huge value to managing the value chain. As such, companies invest in modern technologies which are used to improve on efficiency in merchandise. Since their production is in large scale, they accrue the benefits of economies of large scale production (Haslam, Neale and Johal, 200067). In such a situation, the market is flooded with goods from different industries and firms, which is uncontrollable in liberalised markets. Practically, these businesses reduce overheads in relation to transport, labour and manufacturing when producing and supplying the products in the market on large scale basis. This could lead to risque discount rates to consumers thereby reducing the prices of commodities across the entire supply chain. This could drive some other industries out of the market as the pricing drop could render theirs uncompetitive. Since time immemorial, there has been no genesis of specific solutions or formulas that could be used by businesses in a mature competition. As a fact, they have to generate different strategies in ensuring they have a niche market (Ferrell and Hartline, 2010541). Therefore, this makes it hard for the management to
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment
Note: Only a member of this blog may post a comment.